This report from OpenVault was released in September 2020. This report highlights continued growth among “power users” who consume 1 TB or more of data, the steady migration of subscribers to faster speed tiers, and revenue implications for broadband service providers. Average monthly data consumed at 384GB was up 40 percent in the third quarter of 2020 vs. over the same period in 2019. Although flat since the second quarter of 2020, 8.8 percent of subscribers consumed more than 1TB, compared to just 4.2 percent in the third quarter of 2019. Comparisons between flat rate billing and usage base billing, and between North American and European data usage are provided.
Key words: market sizing, data networking, research & development, broadband